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MSD Sales - Location Intelligence Sales Consultant (International)

Kensington, London, UK Req #693
23 May 2024

Headquartered in London, CACI Ltd is a wholly owned subsidiary of CACI International Inc., a publicly listed company on the NYSE with annual revenue in excess of US $6.2bn and employing approx. 22,000 people worldwide.

CACI Ltd is an international data and technology consultancy with £154m turnover and 1100 employees. We are passionate, progressive and unafraid of challenge; our mission is to use technology and data-driven insight to make a commercial difference.

We provide expert advice and hands-on system management to help our national and global clients get the most from technology and data. We use innovation wisely to deliver well thought-out digital solutions and software. 

CACI's Marketing Solutions Division provides data, software and consulting services to improve our clients’ sales and marketing programmes.

We help clients find, retain and grow profitable customers through our understanding of consumer characteristics and behaviour. And we help commercial property developers and retailers plan retail provision in the UK and overseas.

MSD helps clients shape the vision, define the strategy and deliver a truly integrated customer experience. Our services are based on in-depth understanding of individual consumer behaviour and marketing technology which influence the way consumers buy products and services through a combination of data, technology and consultancy.

Who are we?

At CACI we do amazing things with data. We build some of the most highly regarded, innovative datasets in the market and our people are the best at manipulating that data to provide insight to our clients. We are experts in all things consumer and location and bring together cutting-edge analytical techniques, creative thinking, and diverse perspectives to drive growth for our clients. As part of the wider Marketing Solutions Division you will be joining a 250 strong team working in over 50 markets globally.


Our people are what really make us different. We are a growing and dynamic group of analysts, data scientists and commercially savvy business development consultants who provide thought leadership and creative thinking. We are passionate, progressive, and unafraid of challenge; our mission is to use data-driven insight to make a commercial difference!


Our experts make us one of the most prestigious integrated marketing consultancies in the world providing large and small businesses across the globe with in-depth customer profiling and behaviour data to identify market opportunities and understand customers


What actions & challenges await?

This is an exciting opportunity to join our Location Intelligence team within in the Retail and CPG sectors.

Our team enable some of the largest global brands to spend less and sell more, by ensuring they

invest the right resources in the right locations at the right time. Whether this is through value driven

software solutions or professional consultancy services that deliver measurable change anywhere in

the world. Our clients are household names and include the likes of Unilever, Philip Morris, Nestle,

Mondelez, AB InBev and many more. These engagements often extend beyond the brands to support

the retailers too, by understanding which consumers purchase which products, and working

collaboratively with brands to personalise their offering instore to meet the needs of the consumers.

Our retail clients include The Kingfisher Group (B&Q), SPAR, and M&S to name just a few.

The main role will consist of nurturing our clients, cementing our relationships, while delivering strategic recommendations to further deliver solutions that add value at every step.  You will be supported to write winning proposals, the ability to have a voice to influence and shape our propositions and how we approach our work and to support our client’s needs.  Here are some of things you’ll be achieving in your role:


Here are some of the specific challenges we help our clients solve:


  • How do I deliver an effective route to market sales strategy, and what role does each sales channel play in this?
  • How do we use data to continuously review, learn and optimise our actions to deliver bottom line growth through sales uplift and cost-savings?
  • Which stores have the greatest sales uplift opportunity for my products?
  • What products should I sell in each store to meet the mission/occasion of local consumers? E.g. Ben & Jerry’s Take Home Tubs vs Eat Now Cookie Sandwiches
  • What marketing and field actions deliver the greatest results to the business, and how can I do more of them?
  • Which customers/retailers offer a return on investment from a physical visit, and which would merit a virtual visit?
  • What is the optimal size and structure for each of my sale channels to ensure sales growth?
  • How do I reduce the cost of my field teams?
  • How do we assign visits to field reps to maximise daily call rates and minimise mileage?
  • How do I deliver a personalised experience to customers/retailers to maximise long-term, high-potential client relationships and grow sales and profitability?
  • How can we provide excellent in-store execution and focus resource on high-value, high potential stores?
  • Most important of all is to always adhere to CACI’s core values – transparency, honesty, and integrity – we always do the right thing, and we do what’s best for our clients.


So, who are you?

Clearly, we want you to be yourself, and unique in your own style, we believe everyone within CACI has a purpose, however, within this sales role you will need to also identify with the below.

  • Results driven with a professional approach to business development and a successful track record
  • Excellent written/verbal English
  • Competitive
  • High levels of personal motivation
  • Strong listener
  • Persistent Commercially confident
  • Persuasive at senior levels


What we can offer you

We don’t settle for people that can just do the job, we look for people that are constantly trying to push the boundaries and improve what we do. This is what makes CACI a great team to be a part of.

Innovation is hugely important to us and we guarantee everybody in the business gets to spend 5% of their time innovating and training. If you are an innovative thinker and like to challenge the norm, coming up with new ways of doing things, then you will be surrounded by likeminded people at CACI.


We understand that your career progression is important to you. Unlike many organisations, promotions happen twice a year at CACI. This gives you more opportunity to progress. At CACI people get promoted on merit, when they are ready. This means that your career is completely in your own hands and there is never a ceiling for your progress.

Everyone’s career path is different. We welcome people exploring different areas and trying out new skillsets. Just because you start off down one path doesn’t mean you are committed to it indefinitely. At CACI you have the freedom to carve your own career path.


The key to our success is our teamwork and collaboration and that tends to work best when we are all in the office working together. That said, we fully appreciate that everyone leads busy lives and we can’t always be in the office. This is why we embrace flexible working. Covid-19 has changed the way we work forever, and we’ll update our flexible working policy as the situation stabilises.


Your development is key and is a top priority for the team. We offer 3 types of training: externally run consulting courses, externally run bespoke courses and internal courses. Everyone has different training requirements which means everyone has their own training plan. A bespoke training plan will be created for you when you join.


We have a range of benefits on offer to support you. We have a comprehensive list of schemes ranging from pension plans to health and wellness policies, in addition you can opt into a selection of flexible benefits to meet your personal needs.


  • Competitive salary
  • Pension contributions up to 5% (matched by employee and employer)
  • Life Insurance
  • Personal Accident Insurance
  • Private Health Insurance from 2nd anniversary
  • Sickness & Disability income protection from 3rd anniversary
  • On site gym membership


We are committed to creating a diverse environment and are proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. 

Successful candidates must have the right to work in the UK.


Other details

  • Pay Type Salary
Location on Google Maps
  • Kensington, London, UK